Success in Marketing

Mastering the Games of Life 8:

Almost 50 years ago this 3 paragraph statement changed my whole financial life!

         “Gentlemen and ladies, this business of success in selling boils down to one thing – just ONE THING!!
 
        SEEING THE PEOPLE!!!!

Show me any man or woman of ordinary ability who will go out and earnestly and honestly “tell their story”
to four or five people everyday, and I will show you a person who just can’t help making good!”

                                                     Walter LeMar Talbot – 1926

        This statement was taken from the Frank Bettger book; How I Raised Myself from Failure to Success in Selling.

You have to invest a great deal of your own time, effort, attention and money to Master the Games of Life.

Being a Master at selling with honor and responsibility is vital to Mastering the Games of Life.

FINANCIAL FREEDOM AND SUCCESS

The simple fact of making money is:
 
In any business you alone or your teams will only be fully paid for what are an exact series of completions.
 
You get paid for what you do!
 
 

THE BASIC CAUSATIVE CYCLES THAT LEAD TO A PRACTITIONER’S FINANCIAL GROWTH AND SUCCESS


Completion Step 6:    DELIVER WHAT YOU PROMISED
 
You or your teams cannot honestly use the full money until you or your team delivers what was sold.
 
 
Completion Step 5:    MAKE THE SALE
 
You or your teams cannot collect the commission until you or your team makes the sale.
 
 
Completion Step 4:    WRITE THE ORDER AND ASK FOR THE MONEY
 
You or your teams cannot make the sale until you or a member of your team writes the order and asks for the money.
 
 
Completion Step 3:    “TELL YOUR STORY” – GIVE THE PRESENTATION
 
You or your teams cannot write the order and ask for the money until you or a member of your team “tells their story” by giving a presentation.
 
 
Completion Step 2:    SET UP THE INTERVIEW
 
You or your teams cannot “tell their story” and give the presentation until you or a member of your team has an interview.
 
 
Completion Step 1:    MAKE THE CALLS
 
And you or your teams cannot have an interview until you or a member of your team makes the call.
 
 
The Power Source Step for financial freedom in selling and marketing is:
 
MAKE THE CALL – SO YOU CAN THEN EARNESTLY AND HONESTLY “TELL YOUR STORY!”

ALAN C. WALTER 
September 17, 2003
Revised 22 September 2006